Deborah Tan , Deputy Director, Retail Business Group – Far East Organization

  • Deborah joined Far East Organization in August 2020 as
    Deputy Director, Retail Business Group, responsible for the
    Group Retail Marketing and Retail Operations which overlooks
    more than 18 operating retail properties across Singapore.
  • She has spearheaded improvements to the overall customer
    experience in Far East malls, reinforced the digital eco-system by leveraging technology to deliver improvements in
    operational processes and customer insights, and develop strategies to raise the brand awareness of Far East malls and
    social media assets. She continues to push to better meet the
    needs of shoppers and tenants, keeping organisational-wide
    goals and values in mind.
  • Before joining Far East Organization, Deborah had more than
    28 years of experience in advertising, marketing communications, banking, and the real estate industry. She
    spent 16 years with an established Singapore property developer, of which 12 years were abroad in Shanghai, China. She has a proven record in the overall management of
    integrated developments and seeing projects from their
    development to operation.
  • Deborah holds a Bachelor’s degree in Business from
    Queensland University of Technology, with a major in
    Marketing and a specialization in Advertising.