
Deborah Tan , Deputy Director, Retail Business Group – Far East Organization
- Deborah joined Far East Organization in August 2020 as
Deputy Director, Retail Business Group, responsible for the
Group Retail Marketing and Retail Operations which overlooks
more than 18 operating retail properties across Singapore. - She has spearheaded improvements to the overall customer
experience in Far East malls, reinforced the digital eco-system by leveraging technology to deliver improvements in
operational processes and customer insights, and develop strategies to raise the brand awareness of Far East malls and
social media assets. She continues to push to better meet the
needs of shoppers and tenants, keeping organisational-wide
goals and values in mind. - Before joining Far East Organization, Deborah had more than
28 years of experience in advertising, marketing communications, banking, and the real estate industry. She
spent 16 years with an established Singapore property developer, of which 12 years were abroad in Shanghai, China. She has a proven record in the overall management of
integrated developments and seeing projects from their
development to operation. - Deborah holds a Bachelor’s degree in Business from
Queensland University of Technology, with a major in
Marketing and a specialization in Advertising.